Posted
Ref: GP340-2742
Job description / Role
Key Responsibilities:
E-commerce Strategy Development:
• Lead the creation and execution of strategic e-commerce initiatives that align with the company's overall objectives, driving profitable growth.
Website Management and Optimization:
• Take full ownership of the website's operational capabilities, including aesthetics, functionality, and content, ensuring a seamless, engaging, and efficient user experience.
Data-Driven Performance Analysis:
• Utilize advanced analytics to analyse each point in the growth marketing funnel, test and implement winning strategies to acquire and convert new eCommerce and subscription customers.
Third-Party Integrations:
• Leverage analytics tools to monitor key performance indicators (KPIs) such as click-through rates, bounce rates, and customer retention rates, and use this data to make informed decisions that optimize website performance and refine marketing and site strategies.
Operations:
• Manage day to day operations and develop, maintain operational procedures for the e-commerce activities, including order management, customer service, fulfilment, ensuring alignment with business operations.
Product Management:
• Oversee the online product catalogue, ensuring it is reflective of the brand, aligned with market demand, and effectively promoted to maximize sales potential.
Promotions & Pricing:
• Manage product promotions, and pricing strategies to align with inventory and sales objectives, including the introduction of new products and the phasing out of underperformers.
Customer Experience and Service Management:
• Handle customer service escalations, providing solutions for complex customer service issues that arise from online transactions.
Technical and Security Oversight:
• Ensure that the e-commerce platform is robust, secure, and compliant with all relevant regulations, safeguarding customer information and company data.
Vendor and Partner Management:
• Manage relationships with external vendors and technology partners to ensure they meet the needs of the business, negotiating contracts that favour the company’s interests.
Innovation and Market Adaptation:
• Stay abreast of emerging e-commerce trends and technologies, adapting and innovating the company’s approach to maintain a competitive edge in the market.
Requirements:
Qualifications:
• 5+ years’ experience in a consumer-facing digital marketing role, preferably in an eCommerce environment.
• Demonstrated impact in a performance marketing, eCommerce, or sales role.
• Experience using platforms like Shopify, Recharge, Klaviyo, Square, Optimizely, Site Catalyst, or related marketing/eCommerce technologies.
• Proficiency in SEO, PPC, Email marketing, and social media strategies.
• Strong marketing and tech-savvy mindset.
• Excellent communication and collaboration skills.
• Strong data analysis skills and love for experimentation. Must be excellent at using data to power marketing decision-making.
• Amazon experience (nice-to-have)
About the Company
Quest Search & Selection is a specialist recruitment consultancy with over 20 years' experience in sourcing the world's best candidates for the global Retail, FMCG and Hospitality sectors.
With offices in the UK & Dubai, we have an international presence and a global reach. Our recruiters place candidates locally and internationally for a wide variety of roles focusing on the following areas:
Retail Buying & Merchandising, E-commerce & Digital, Food & Beverage, Hotels, Hospitality & Operations, Retail Stores & Operations, HR & Recruitment, Procurement, Supply Chain & Logistics, Sales & Marketing, Technical and New Product Development.
We work in partnership with our clients who range from famous international brands within the Retail, Restaurant, Hotel and Consumer products space. Our reputation is built on our in-depth understanding of the industry and our consultants' skill, knowledge and passion for their sectors.
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