Chief Marketing and Brand Officer

Job description / Role

Brand Strategy Development:

• Develop and implement comprehensive brand strategies aligned with the organizing's goals and objectives
• Define brand positioning, messaging, and identity across all channels and touchpoints.
• Marketing Campaign Management:
• Plan, execute, and oversee integrated marketing campaigns across various channels (digital, traditional social media, etc.).
• Monitor campaign performance and adjust strategies as needed to optimize results.
• Market Research and Analysis:
• Conduct market research to identify customer needs, trends, and competitive landscape.
• Analyze data and insights to inform marketing strategies and decisions.
• Brand Identity and Visual Communication:
• Develop and maintain brand guidelines, ensuring consistency in visual and verbal brand communication.
• Oversee the creation of marketing collateral, including digital and print materials, to align with brand identity.
• Customer Experience Enhancement:
• Collaborate with cross-functional teams to enhance the overall customer experience and ensure alignment with brand values.
• Implement initiatives to improve customer engagement and satisfaction.
• Product Marketing and Launches:
• Develop and execute product marketing strategies for new product launches and existing product lines.
• Coordinate with product development teams to ensure alignment between product features and customer needs.

• Minimum of 10-15 years of experience in marketing, with at least 5 years in a senior leadership role.
• Experience in brand management, product marketing, and digital marketing
• Bachelor's degree in Marketing, Business Administrator, or a related field. Master's degree preferred

About the Company

Quest Search & Selection is a specialist recruitment consultancy with over 20 years' experience in sourcing the world's best candidates for the global Retail, FMCG and Hospitality sectors.

With offices in the UK & Dubai, we have an international presence and a global reach. Our recruiters place candidates locally and internationally for a wide variety of roles focusing on the following areas:

Retail Buying & Merchandising, E-commerce & Digital, Food & Beverage, Hotels, Hospitality & Operations, Retail Stores & Operations, HR & Recruitment, Procurement, Supply Chain & Logistics, Sales & Marketing, Technical and New Product Development.

We work in partnership with our clients who range from famous international brands within the Retail, Restaurant, Hotel and Consumer products space. Our reputation is built on our in-depth understanding of the industry and our consultants' skill, knowledge and passion for their sectors.