Arabic and English Copywriter - Remote

Job description / Role

Job Purpose:
The Copywriter is a key creative role responsible for developing compelling and persuasive written content that effectively communicates the agency's message and meets client objectives. This position requires exceptional writing skills, creativity, and a strong understanding of marketing and advertising principles. The Copywriter collaborates closely with the creative team, account managers, and clients to create engaging copy across various platforms and mediums.

Job Duties and Responsibilities:

Creative Concept Development:
- Collaborate with the creative team to develop innovative and impactful concepts that align with client objectives and target audiences.

Copywriting:
- Write clear, concise, and persuasive copy for a variety of marketing materials, including advertisements, website content, social media posts, blog articles, brochures, and other promotional materials.

Social Media Captions:
- Create engaging and compelling captions for social media posts that resonate with the target audience and effectively communicate the desired message.

Brand Messaging:
- Develop and maintain a deep understanding of client brands, ensuring brand consistency and effective messaging across all communication channels.

Research and Market Analysis:
- Conduct research and gather relevant information to develop a thorough understanding of client industries, target audiences, competitors, and the GCC market.

Campaign Collaboration:
- Work closely with the creative team, art directors, and designers to ensure cohesive integration of copy and visuals in advertising campaigns.

Client Collaboration:
- Collaborate with account managers and clients to understand their needs, provide creative input, and present copy concepts and ideas.

Editing and Proofreading:
- Review and edit copy to ensure accuracy, grammar, punctuation, and adherence to brand guidelines and client requirements.
- Stay Updated on Industry Trends:
- Continuously stay abreast of industry trends, new technologies, and emerging platforms to bring fresh and innovative ideas to the agency's work.

Client Presentations:
- Present copy ideas and concepts to clients, articulating the creative rationale and addressing feedback and revisions as needed.

- Bachelor's degree in mass communication, journalism, marketing, advertising, or a related field.
- Strong command of both English and Arabic used in UAE (formal and informal).
- Proven experience (5 years) as a copywriter, preferably in an advertising agency or marketing department.
- Exceptional writing skills, including grammar, punctuation, and spelling.
- Strong creative thinking and conceptualization abilities.
- Understanding of marketing and advertising principles.
- Knowledge of digital marketing and social media trends.
- Familiarity with SEO principles and keyword research.
- Understanding of the GCC market and its unique cultural and consumer dynamics.
- Ability to work under pressure and meet tight deadlines.
- Strong attention to detail and proofreading skills.

Required Competencies:

Excellent Writing Skills:
- Ability to write clear, concise, and persuasive copy that engages and communicates effectively.

Creativity and Originality:
- Ability to develop unique and innovative ideas that resonate with target audiences.

Strategic Thinking:
- Capacity to understand client objectives and develop copy that aligns with marketing strategies and goals.

Attention to Detail:
- Meticulous approach to proofreading and editing to ensure accuracy and error-free copy.

Collaboration and Communication:
- Strong interpersonal skills to collaborate effectively with the creative team, account managers, and clients.

Market and Industry Knowledge:
- Stay updated on industry trends, consumer behavior, and competitor activities to inform copywriting strategies.

Time Management:
- Ability to manage multiple projects and deadlines, prioritizing tasks effectively and delivering quality work within set timelines.

Adaptability:
- Flexibility to adjust copy and writing style to meet the needs of different clients, industries, and communication channels.

Brand Understanding:
- Ability to understand and convey client brand identities, values, and positioning through written content.

Social Media Expertise:
- Proficiency in crafting engaging and compelling social media captions that align with brand voice and resonate with the target audience.

About the Company

Space Oddity is a fully integrated advertising agency with offices in the UAE and Lebanon since 2009. Our eclectic team of talents believes that groundbreaking concepts come from a spotless know-how and a pinch of eccentricity.