JOB DESCRIPTION / ROLE
Job brief
As a Digital SEO Analyst/ Content Manager, you will play a crucial role in shaping our client's online presence and ensuring an exceptional user experience, join our Marketing team and help us build a strong online presence on our website.
SEO Analyst/ Content Manager responsibilities include performing keyword research, optimizing our content, and monitoring user engagement across our website and app. To be successful in this role, you should be familiar with current SEO techniques and tools and have excellent analytical skills.
Ultimately, you will apply effective SEO strategies to ensure we attract and engage our target audience and convert visitors into customers.
Responsibilities
* Develop and execute a comprehensive e-commerce strategy.
* Establish sales targets and SEO marketing plans.
* Optimize sales workflow process and platform framework.
* Review website security protocols and payment procedures.
* Collaborate with sales and marketing teams.
* Lead SEO and re-targeting efforts.
* Manage website usability and user experience.
* Work with the IT department and external agencies.
* Oversee digital and social marketing activities.
* Maintain e-commerce inventory and handle orders.
* Ensure the accuracy of product information.
* Evaluate website performance and track sales conversions.
* Manage relationships with vendors and technology partners.
Requirements:
- Work experience as an SEO Analyst or similar digital marketing role- Expertise in Google Analytics or other related tools
- Familiarity with keyword research and management tools
- Understanding of ranking factors and search engine optimization practices
- Strong analytical skills
- A proven background of managing web content
ABOUT THE COMPANY
Fenno Scandia Middle East is a sports company based out of UAE, Jebel Ali Free Zone Area, 15 light industrial units Building, 261895, Office RA 07 AD 02, Dubai, Dubai, United Arab Emirates.