JOB DESCRIPTION / ROLE
Our client is a reputed Food & Beverage manufacturing company in the FMCG industry with multiple brands under its name with a diversified portfolio across the GCC region. They are looking to hire a Category Development / Trade Marketing Manager for one of their division dealing with confectionery.
- Develop the yearly marketing activity plans for the categories.
- Manage the P&L of the categories.
- Be the right brand ambassador who drives equity, awareness, and off-take.
- Responsibility for the P&L of the categories.
- Market analysis and product launches.
- Monitoring the marketing activity’s performance and measuring the success of campaigns.
- Developing reports.
- Developing consumer packaging and promotional packaging.
- Managing category budgets.
- Organizing events such as product launches, exhibitions, and product shoots.
- Translating brand elements into plans and go-to-market strategies.
Requirements:
RequirementsTo be considered for this role, you need to meet the following requirements:
- Minimum 3-5 years of relevant GCC experience (preferably with trade marketing and sales knowledge in FMCG).
- Proven ability to develop brand and marketing strategies and communicate recommendations to executives.
- Experience in identifying target audiences and devising effective campaigns.
- Excellent understanding of the full marketing mix.
- Outstanding communication skills.
- Up-to-date with the latest trends and marketing best practices.
- Degree in marketing or a related field.
- Should have strong expertise in Confectionery/ Salted snacks.
- Excellent portfolio in Brand Management.
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Disclaimer: Please note that Black Pearl will never ask any of its candidates for any payment in any form in exchange for our service in helping candidates find a job. Our service is free to our candidates and the recruitment fee is paid by our clients. If you receive any emails, SMS or calls requesting you to pay from someone claiming to be an employee of Black Pearl before they can process your application, please report and write an email or contact our office.
ABOUT THE COMPANY
Black Pearl is a human resources and recruitment agency that provides a holistic business and talent solution in a progressive, dynamic, and efficient way.
We pride ourselves as a unique black pearl and strive to delight our clients with a personalized partnership that helps them propel towards success.
Whether you need to find top talent, your next great job opportunity, or a consulting solution for managing your business, engaging employees, evolving your work culture, planning your people strategy, or resourcing challenges, we can help.
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