Marketing Executive

Job description / Role

Company Description

" Why work for Accor?

We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor's limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit https://careers.accor.com/

Job Description

Job Responsibilities

- Plan and execute all digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising campaigns.
- Develop, implement, and manage digital marketing strategies to drive online traffic to the company's website.
- Optimize the website and social media channels to improve SEO rankings and user engagement.
- Measure and report on the performance of all digital marketing campaigns and assess against ROI and KPIs.
- Collaborate with internal teams to create landing pages and optimize the user experience.
- Identify trends and insights, and optimize spending and performance based on the data.
- Assist with the management of marketing budgets and optimize the allocation of resources.
- Stay up to date with the latest trends and best practices in digital marketing, SEO, SEM, and PPC.

Qualifications

- Bachelor's degree in Marketing, Communications, Hospitality, or related field.
- Proven experience in a marketing role within the hospitality industry, preferably at a luxury resort or hotel.
- Strong understanding of digital marketing channels and best practices.
- Excellent written and verbal communication skills, with the ability to create compelling content and presentations.
- Creative thinker with a passion for developing innovative marketing strategies.
- Strong analytical skills and proficiency in using analytics tools to track campaign performance.
- Ability to thrive in a fast-paced environment and manage multiple projects simultaneously.
- A collaborative team player with strong interpersonal skills.

About the Company

A caring employer providing respect, training and career development for our employees. An attractive employer offering more than 100 professions across the 5 continents.

We are much more than a world leader. We are 250,000 hoteliers with the same shared passion for welcoming. We take care of millions of guests in our 4,300 addresses and on our digital platforms. As an operator and franchisor (HotelServices), owner and investor (HotelInvest), we invest all our energy into making "Feel Welcome" resonate as the finest hotel promise.

From luxury to economy and in every corner of the globe, AccorHotels'​ more than 20 brands meet all the needs of business and leisure travelers seeking comfort, attention and high-quality services.