Senior SEO Marketing

Job description / Role

Job Description
- Develop and implement an effective SEO strategy to increase the company's online visibility and drive traffic to the website
- Conduct keyword research, on-site optimization, and off-site optimization to improve the website's ranking on search engines
- Analyze website traffic and user behavior to identify areas for improvement and implement solutions to increase conversion rates
- Collaborate with the content team to create high-quality, SEO-friendly content that meets the needs of our target audience
- Monitor and analyze website performance using tools such as Google Analytics and SEMrush
- Stay up-to-date with the latest SEO trends and best practices and implement them into the company's strategy

Skills
- Overview on different suppliers in the market
- Understanding of integrated marketing communications
- Awareness of Raya culture
- Fundamentals of Marketing
- Basic knowledge of Photoshop techniques
- Basic Branding Techniques
- Understanding of print production
- Project Management
- Planning and Organization
- Communication skills
- Negotiation Skills
- Time Management
- Sense of quality

About the Company

Raya Holding for Financial Investments, a leading investment conglomerate, established in 1999 in Egypt with a vision to be a market leader and to grow into a solid financial conglomerate with multifaceted operations.

Headquarter located in Cairo, Egypt; Raya Holding is managing a diversified investment portfolio of 13 lines of business in the various industries of e-payment, information technology, contact center, smart buildings, consumer electronics, food and beverage, land transport, PET remanufacturing, automotive, FMCG and home appliances

Raya Holding is listed in the Egyptian Exchange (EGX) since 2005, while the company empowers more than 12,000 proficient employees, accommodating to a wide international customer base from offices based in Egypt, Saudi Arabia, UAE, Qatar, Poland, Nigeria and Tanzania.

Raya's Lines of Business include; Aman for e-payments, Aman for Financial Services, BariQ, Ostool, Raya Contact Center, Raya Foods, Raya Information Technology, Raya Food Trading, Raya Restaurants, Raya Smart Buildings, Raya Trade, Raya Auto and Haier - Raya Electric.