Marketing Officer

Job description / Role

Synopsis

The marketing officer will support the Regional Marketing Manager in planning and implementing marketing campaigns for the assigned region / market by facilitating processes and fulfilling operational requirements.

Accountabilities

- Assist the Marketing Manager in developing marketing plans and campaigns for assigned region/market
- Support the roll out of centrally-led marketing campaigns (brand awareness and tacticals) within the assigned region/market ensuring brand consistence, quality, cost parameters and timeframes
- Develop campaigns targeting consumer / tourism / trade using joint marketing funds with partners or agents
- Support the activation of key sponsorships and partnerships within the assigned region/market
- Follow all relevant policies, processes and procedures so that work is carried out in timely manner and under governance
- Implement the day-to-day standard operations assigned to ensure compliance with the established standards and procedures
- Monitor campaign performance and report to management against set KPIs

Education & Experience

- A Bachelor's Degree in Business Management (specialization in Marketing would be a distinct advantage)
- 4 plus years of work experience, of which preferably 2 is in a marketing-centric function
- Strong creative writing and presentation skills

About Etihad Airways

Etihad Airways, the national airline of the UAE, was formed in 2003 and quickly went on to become one of the world's leading airlines. From its home in Abu Dhabi, Etihad flies to passenger and cargo destinations in the Middle East, Africa, Europe, Asia, Australia and North America. Together with Etihad's codeshare partners, Etihad's network offers access to hundreds of international destinations. In recent years, Etihad has received numerous awards for its superior service and products, cargo offering, loyalty programme and more. Etihad is recognised as one of the world's leading airlines in response to COVID-19 and was the first airline in the world to fully vaccinate its crew on board.

About the Company

Etihad Airways is the National Airline of the United Arab Emirates. The airline was set up by a Royal Decree in July 2003, with Abu Dhabi, the capital of the UAE, as its hub. Etihad started commercial operations in November 2003.

With Etihad, everyone who flies with us is welcomed as our guest.

This simple credo illuminates everything we do, from big things like making sure that our fleet is one of the most advanced in the sky, to small touches like letting you choose the films you watch.

Were proud to be the National Airline of the United Arab Emirates. At the crossroads between Europe and Asia, our home reflects our commitment to bringing the world closer together - as does our highly cosmopolitan staff.