COB Certified E-Business Manager - E-Learning Edition

Location
Online
Dates
Can be taken anytime
Course Type
Professional Training Course
Accreditation
Yes (Details)
Language
English
Price
$1,350

Course Overview

Your online lessons, powerful guides and workbooks will give you the following learning:

  • E-Business Strategy and Planning
  • Learn how to plan effectively for online business to save time, resources and money. This valuable strategy and planning training will help you to develop and plan your e-business strategy. Your downloadable e-book 'E-Business Strategy & Management Workbook'' and online lessons will give you the following essential learning:
  • Understand the meaning and scope of e-business and what models fit your organization
  • Discover different revenue models for online business
  • Learn how to develop your e-business strategic plan
  • Identify and manage e-business risk
  • Introduction to e-project management
  • Discover how to select and work with developers and agencies effectively
  • Gain an experts insight into cost-saving project management tools

E-Commerce Planning:

Discover how a profitable store should be implemented or improved for your business!

Your downloadable e-book 'E-Commerce Planning and Implementing a Profitable Store' and online lessons, will deliver the following powerful learning:

  • What is E-Commerce?
  • E-Commerce advantages and disadvantages
  • Why do customers buy online?
  • Online store considerations and choosing the right storefront solution
  • Developing requirements for stock, tax, shipping and accounting
  • Secure online payments - requirements pitfalls and benefits
  • Introduction to web merchandising and the art of online selling
  • Introduction to e-commerce law

Who should take this course

Business Owner, Department Director, IT or Intranet Manager, Marketing, Web or E-Commerce Manager, Heads of Online

Accreditation

COB Certified E-Business Manager

Course content

Content Strategy and Customer Experience:

Engage your customers to buy, subscribe and interact! - Your downloadable e-book 'Content Strategy & Customer Experience Workbook', and online lessons give you access to the following essential learning:- - Learn how to plan, prepare and publish engaging, marketable, valuable and accessible web site content, that will attract and retain users and customers. - Understand, target and engage your audiences effectively - Learn how to powerfully present your ideas, information and other content online to maximize sales - Learn optimal web writing and search engine optimization techniques

Digital Marketing:

Learn how to market your online store, products and services effectively to your target audience, in an engaging way. Your downloadable e-books 'Email Marketing Best-Practice Guide' and 'Introduction to Digital Marketing & Advertising', and online lessons will give you the following essential learning:- - Learn how to develop your marketing plan - Find out what traditional marketing and digital marketing channels will work best for your organization - The art of effective messaging - Introduction to digital advertising - Search engine marketing - Banner and video advertising - Viral and affiliate marketing - Email marketing - Introduction to social media marketing and online PR

What else?

Along with your course you'll have access to online quizzes, hands-on exercises, revision practice questions, and useful time and cost-saving templates.

Price per subscriber $1,350 includes

  • 90-days access to around 25-hours of high-impacting interactive online lessons and workshops (compatible with Tablets, Windows & Mac PCs)
  • Downloadable e-learning versions of the Six Official COB Certified E-Business Manager Course Books
  • Digital Skills Authority Remote Live Exam Attendance (Invigilation) - Add $185*
  • Exam attendance in person at an ‘Authorized Testing Centers’, is temporarily unavailable, but is bookable and payable direct to testing centers around the globe

About Course Provider

Digital Skills Authority is a global digital and digital business skills awarding body and publisher incorporated in UK & USA that develops, licenses and accredits high-impacting training certification programs that enable organisations to be successful with using digital. We have two series of certifications programs 'The Certificate in Online Business Series' from team to board level certifications in E-Commerce, Digital Business and Marketing, and our Master in Digital Management Program. Digital Skills Authority's Professional Diploma Series focus on more technical and future skills qualifications in areas such as Internet-of-Things, Virtual Worlds, Coding and Analysis, Artificial Intelligence and more.

How to enroll?

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